Dinner At is a premium catering company, specialising in bespoke dining experiences at unique venues. The brand needed a visual identity that reflected its flexibility, elegance, and commitment to exceptional hospitality. As a catering brand I also needed to consider how the design would work across multiple medias, such as menus, uniform, and signage, without losing its character.
The logo design reflects the diverse venues Dinner At serves, featuring refined illustrations of castles, country houses, and marquees to symbolise its varied locations. Intricate linework and ornamental flourishes add sophistication while keeping the brand approachable. The deep navy blue represents trust, professionalism, and luxury, creating a cohesive brand presence across menus, uniforms, and promotional materials.
The resulting branding package encapsulates Dinner At’s ethos, with a modern yet sophisticated design focus. The result is a brand that feels both timeless and contemporary, reflected within the complimentary design of simple line illustration and bold yet elegant typography.
